About Me - Alec Uitti - Experienced UX

Experience for success

20+ years making experiences and product that work.

I get under the hood and find out the methods, process and strategy to move product, design and brand to the next level.

Thought process

To say that there is no stone left unturned is an understatement.
Each element of a project gets analyzed and dissected to get to the bottom of the problem space and questions to be answered to create things that work, not just for the customer but for the whole organization. Each piece of the story should connect to one another so that sales is aware of customer needs, production is aware of time-to-market, Ops is aware of functionality. Data is shared and the important signals for decision-making is revealed.

Basic and more

The foundation of User Experience and Product Design are well known, the way to integrate into an organization isn't always.

We know how to design for the user and the product, how to make a design system and to test in the marketplace. What isn't always understood is how mesh with internal goals and process to continually evolve with how an organization is growing.

If you can build something that is aware, has data structures that teach and reveal trends, new opportunities and market adaptations, you have something that is part of the organization in the organic sense. Not a product or service that is static but grows with you.

Do you know your customers, your market, your competitive landscape? Many would say yes of course. Few do to the extent that they can be nimble enough to follow.

I make sure that the design and development side of the company knows what's happening with the each of the other divisions and that gives each of us a much better understanding and insightful approach to business.